When Sound Inspires Design: Nokia

I had the pleasure of working with the team at Wieden + Kennedy London as they were beginning to launch the Almighty Music campaign and it was great to watch Ida Gronblom and Fabian Berglund come up with the first designs of fantasy headsets to kick off the campaign. Just checked David Lee’s blog and got the news that the headphone design competition is officially over and winners have been announced. Contestants were asked to submit a design for headphones inspired by their favorite song – which is always a nice design exercise. The winning results are pretty great – the one featured here is inspired by R.Kelly’s “I believe I can fly”. But even better is to check all the entries that were submitted through the create-your-own website that WK and Nokia put together (taking a page out of the Nike ID book):

Nokia Headset Gallery

NOKIA – Massively Multimaker Films

While at Wieden+Kennedy London, I had the pleasure to work on Nokia, fresh in WK’s hands. I was brought in to help bring digital thinking to the table and connect it to the brand work that was being developed. It was with the team here that we birthed the idea for using mobile phones to create films with big name directors, using existing editing software such as Jumpcut. Here is where the project stands now: http://www.nokiaproductions.com/film.php

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